Privacy Policy | Market Like a CMO

Last updated: October 8, 2026

This Privacy Policy explains how Screws + Stilettos d/b/a Market Like a CMO (“Market Like a CMO,” “we,” “us”) collects, uses and shares personal information through marketlikeacmo.com and the forms, assessments and emails connected to it. We are a small U.S. marketing consultancy that works with businesses.

Information we collect

Information you give us

Contact and business details, such as your name, work email, company name, website, business type and approximate revenue range.
Information you submit through our forms and assessments, including your answers to the More Paying Customers Plan and the scores and recommendations generated from them.
Details you share when you book a meeting or contact us.

Our assessment asks about your business and its marketing. It does not ask for patient information or any health information, so please don’t include any.

Information collected automatically

Website and device information, such as your IP address, browser and device type, and cookie identifiers.
Website activity, such as the pages you view, the links you click, and when and how long you visit.
Referral and marketing attribution information, such as the website or ad that brought you to us, campaign tags (UTM parameters) and advertising click identifiers.
Email activity, such as whether you open our emails or click links in them.

We and the providers listed below collect this information using cookies, pixels and similar technologies.

How we use information

To provide the assessments, results and services you request, including emailing you your plan.
To respond to your questions and requests.
To operate, maintain and improve our website.
To send occasional marketing emails where you have agreed to receive them. Every marketing email includes an unsubscribe link.
To measure how our website and marketing are performing.
To understand which advertising leads to inquiries, completed assessments and booked meetings, and to show our ads to people who have visited our site.
To prevent fraud, abuse and security problems, and to meet legal obligations.

Who we share information with

We use service providers to run our website and business. Depending on how you interact with us, they may include:

HubSpot: website hosting, forms, contact management, email, meeting scheduling and website analytics.
Google (including Google Analytics, Google Tag Manager and Google Ads): website analytics, advertising and ad measurement.
Meta (Facebook and Instagram): advertising and ad measurement.
LinkedIn: advertising and ad measurement.
Customers.ai: website visitor analytics, which can include identifying businesses and people who visit our site.
Other advertising platforms we use to run and measure our ads, which may include OpenAI (ChatGPT ads).
Other providers that host and secure our website and help us schedule and hold meetings.

Analytics and advertising providers may collect information such as cookie identifiers, IP address and your activity on our site directly through their own cookies and pixels. They use it under their own privacy policies, including to measure and target ads.

We may also disclose information if required by law, to protect our rights or the safety of others, or as part of a merger, acquisition or sale of our business.

Selling and sharing

We do not sell personal information for money. We do share limited information, such as cookie identifiers, IP address and website activity, with analytics and advertising providers so we can measure our marketing and show relevant ads. Some U.S. state privacy laws may treat this as “selling” or “sharing” personal information for targeted advertising. You can ask us to stop, using the choices below.

Your choices and rights

Marketing emails: unsubscribe at any time using the link in any marketing email, or email us.
Cookies and ads: you can block or delete cookies in your browser settings, and manage ad preferences in the settings offered by Google, Meta, LinkedIn and other ad platforms.
Your information: depending on where you live, you may have the right to access, correct, delete or get a copy of your personal information, and to opt out of targeted advertising or the “sale” or “sharing” of your personal information. To make a request, email us at the address below. We may need to verify your request, and we will respond as required by applicable law.

How long we keep information

We keep personal information for as long as we need it for the purposes described in this policy, unless the law requires us to keep it longer. You can ask us to delete your information at any time.

Security

We use reasonable measures to protect personal information. No method of transmission or storage is completely secure.

Children

Our website is intended for business professionals. It is not directed to children, and we do not knowingly collect personal information from children.

Changes to this policy

We may update this policy from time to time. When we do, we will post the new version on this page and change the “Last updated” date above.

Contact us

For privacy questions or requests, email hello@marketlikeacmo.com.