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For specialty healthcare clinics

More paying patients from the marketing you already have.

We’ll look at how your clinic attracts patients, what happens between an inquiry and a paying patient, and where we’d focus first to drive more revenue.

  • Med spas
  • HRT clinics
  • Wellness centers
  • Physical therapy clinics
Book Your Free Review

A free 30-minute review on Zoom with Courtney Hausel and Kelly Evans.

Book your Free Marketing Review

Marketing, accountable to revenue.

  • $100M+Client Revenue Generated
  • $48M+Ad-Driven Sales
Warm limestone interior with arched doorways, an olive tree and soft natural light, an editorial image for the Market Like a CMO Free Marketing Review for specialty healthcare clinics.

It’s not just about getting more inquiries

You’re getting inquiries. What happens after that?

You may recognize one or more of these. Each can cost you paying patients.

  • Your reports show leads, but not how many become paying patients.

    You can’t confidently tell which marketing deserves more of your budget.

  • People inquire but never book an appointment.

    You’re paying to generate interest that your business isn’t converting into patients.

  • Your team may need better follow-up, not more advertising.

    More leads won’t fix missed opportunities after someone contacts you.

  • You’re deciding where to spend without seeing the full picture.

    You could be cutting marketing that’s working or spending more on what’s not.

  1. MarketingHow people find you
  2. InquiriesCalls, forms and messages
  3. AppointmentsConsultations that get booked
  4. Paying patientsPeople who go ahead with treatment

We look at the whole path from marketing to paying patients, not just how many inquiries you get.

A strategic, 30-minute conversation

A focused, live look at your marketing.

Most agencies can tell you how many leads your marketing generates. We look at what happens after the lead, too, so you can see what’s bringing in paying patients and where your money is going.

  1. How patients find you

    The channels and campaigns bringing in inquiries today, and which ones you can trace to paying patients.

  2. What happens after someone reaches out

    How quickly inquiries get a response, who follows up, and how many turn into booked consultations.

  3. What you can measure

    Whether you can see which marketing produces paying patients, not just leads.

  4. Where we’d focus first

    The one or two changes we’d make first, based on what we see.

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Dark executive office with an olive branch, stacked books, a notebook and a brass desk lamp, an editorial image for the Market Like a CMO marketing review for specialty healthcare clinics.

Our promise to you

We don’t stop until we understand why.

If the numbers don’t make sense, we’re going to figure out why. If the systems don’t talk to each other, we’ll connect them. And if the problem happens after the lead comes in, we’re not going to ignore it just because it’s technically a sales problem.

What happens next

Three simple steps.

  1. Pick a time.

    Choose a 30-minute slot that suits you. Then add your name, work email and clinic name.

  2. Get your invitation.

    You’ll get a confirmation email and a calendar invitation with the Zoom link. We’ll look at your clinic before we meet.

  3. Talk it through with us.

    We’ll go through what we see and where we’d focus first, and answer your questions.

Courtney Hausel and Kelly Evans, co-founders of Market Like a CMO, discussing marketing strategy for specialty healthcare clinics at a conference table.

Courtney Hausel & Kelly Evans

We’ve been on both sides of the marketing conversation.

I’ve worked inside the healthcare agency world. I’ve seen what happens when marketing looks successful on paper, but nobody can confidently connect it to paying customers and revenue.

Kelly and I have also built a multimillion-dollar business organically in just a few years. We know what it takes to grow a business, make decisions about where to spend, and figure out what’s actually working.

That’s a big part of why we built Market Like a CMO.

We want business owners to have the guidance and systems they need to connect the pieces, from marketing and follow-up to sales and revenue. So they can see what’s producing paying customers, make better decisions, and stop spending money on things that aren’t working.

Marketing should be accountable to revenue. And business owners should be able to see that for themselves.

Courtney Hausel, co-founder of Market Like a CMO

Don’t just take our word for it

What it’s like to work with us.

“They’ve incorporated our sales data from HubSpot to create models for better ad performance. They’ve optimized our landing pages to generate more qualified meetings for our sales team.”

Brett RudyFormer Head of Marketing, MedSchoolCoach

“In the span of two weeks, we garnered over a thousand registrants for our webinar…”

Kelsi KruszewskiMarketing Manager, Casper Labs

Questions?

A few things you might want to know.

What is the Free Marketing Review?

It’s a 30-minute conversation on Zoom with Courtney Hausel and Kelly Evans, for founders and operators of specialty healthcare clinics, such as med spas and plastic surgery practices. We look at how your clinic attracts patients, what happens between an inquiry and a paying patient, and where we’d focus first.

Is it really free?

Yes. There’s no cost and no obligation. If you’d like help with what we discuss, we can talk about what that would look like.

What should I prepare?

Nothing formal. It helps to know roughly where your new patient inquiries come from and what happens after someone calls or fills out a form. We’ll look at your clinic before we meet.

Do I need to share account access or patient information?

No. We don’t need logins to your ad accounts or CRM, and we don’t ask for patient records or health information. To book, we only ask for your name, work email and clinic name.

Will I get a written report?

No. It’s a live conversation, not an audit or a written report. We’ll talk through what we see and where we’d focus first, and answer your questions.

Before you spend more on marketing, see what deserves your attention.

Book a free 30-minute Marketing Review with Courtney and Kelly and see where we’d focus first.

Book Your Free Review